Director of Admissions / Marketing
- Employer
- Spring Education Group
- Location
- Altadena, CA
- Closing date
- Dec 8, 2024
View more categoriesView less categories
- Specialty
- Admissions
- Position Type
- Director
- Hours
- Full-time
- Employment Type
- Permanent
- Organization Type
- Other
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Stratford School, part of Spring Education Group, is a leading independent WASC-accredited private school in California offering courses from preschool through 12th grade with a vision of creating a unique, multi-dimensional educational foundation for children. At Stratford School, we understand every child has his or her own interests and passions and contributes in their own way. Our proven program includes our STEAM-based curriculum that was recognized by the White House as a leader in early childhood STEAM education, and we are also the first California school to earn the Carnegie Science Seal of Excellence for STEM.
Director of Admissions / Marketing
Status: Exempt Position, full-time, year-round, benefits, campus position
Reports to: Senior Director of Enrollment
Location: Stratford School Altadena, CA
Salary Range $70,304- $80,000
The Director of Admissions will lead and manage all aspects of the campus level admissions and enrollment activities with the Head of School or Principal, ensuring all tours are conducted using approved Spring Education Group admissions practices. The Director of Admissions will interface with prospective student families in support of their decision to attend/select a school and will secure an application whenever possible. The Director of Admissions communicates the philosophy and features of the school and serves as an advocate for prospective students and ensures follow-up with each family according to their needs. The individual has acquired the requisite knowledge, skills and abilities necessary to achieve a high level of success in an admissions role. This individual will execute the marketing functions to support the school's enrollment. They will achieve the school’s quantitative and qualitative goals and objectives in an accurate, professional, and ethical manner using school-approved admissions processes and procedures.
Duties & Responsibilities:
Skills/Knowledge/Competencies:
Intermediate computer skills - experience with Microsoft (WORD, Excel) required. CRM experience is helpful.
Demonstrable organizational and time management skills - ability to multi-task
Track record of exceptional customer service skills
Possesses excellent verbal communication skills, particularly telephonic, good written communication skills, and ability to read non-verbal cues
Ability to achieve success individually and as part of a team in a highly structured, well-defined work environment; collaborates effectively across job types and levels
Persistence combined with a positive attitude and approach to work and others - a self-motivating work style
Mature, positive, and collaborative interpersonal skills
Possesses a thorough understanding of all applicable school systems and tools, and uses them effectively.
Possesses a thorough and demonstrable level of knowledge of school programs, with a demonstrated ability to match a prospective student's needs to the correct program fit
Possesses a deep understanding of the school’s knowledge and curricular standards
Qualifications:
Education and Experience Minimum:
High School Diploma/GED
3 - 4 years of relevant sales and/or customer service experience, preferably in a relationship and/or consultative sales, and/or 1-year of internal admissions experience
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. In general, this position requires an individual to frequently walk, stand, sit, squat, stoop, reach, kneel, rise from the floor, twist, listen, read, write, and speak the English language. In addition, this position often requires an individual to carry, lift, use repetitive or fine hand movements, and occasionally push, pull, or bend. This position is regularly required to hear and use clear vision with or without correction. Spring Education Group, including, but not limited to SEG Inc., and their affiliates (collectively “Company”) is an Equal Opportunity Employer. All qualified applicants for employment and employees are provided equal employment opportunities, including in recruitment, hiring, and assignment, without regard to actual or perceived race, color, religion and religious creed, sex (including pregnancy and related conditions), sexual orientation, gender identity, gender expression, marital or familial status, age, national origin, ancestry, disability, genetic information, military/veteran status, or any other classification protected by federal, state, or local law. The Company expressly prohibits any form of unlawful employee or student harassment or discrimination.
Other details
Director of Admissions / Marketing
Status: Exempt Position, full-time, year-round, benefits, campus position
Reports to: Senior Director of Enrollment
Location: Stratford School Altadena, CA
Salary Range $70,304- $80,000
The Director of Admissions will lead and manage all aspects of the campus level admissions and enrollment activities with the Head of School or Principal, ensuring all tours are conducted using approved Spring Education Group admissions practices. The Director of Admissions will interface with prospective student families in support of their decision to attend/select a school and will secure an application whenever possible. The Director of Admissions communicates the philosophy and features of the school and serves as an advocate for prospective students and ensures follow-up with each family according to their needs. The individual has acquired the requisite knowledge, skills and abilities necessary to achieve a high level of success in an admissions role. This individual will execute the marketing functions to support the school's enrollment. They will achieve the school’s quantitative and qualitative goals and objectives in an accurate, professional, and ethical manner using school-approved admissions processes and procedures.
Duties & Responsibilities:
Conducts interviews with prospective student families. Evaluates the prospective student’s needs, interests and qualifications while providing clear and concise information to help the prospective student family make an informed decision to attend or not attend the school.
Presents information regarding the school’s programs and tuition in a factual and ethical manner.
Provides supervision and leadership to all individuals who may be a key stakeholder in the enrollment process.
Coordinates tours to ensure the Head of School/Directors/Principals, plus key teachers will engage with the prospective family for an optimum tour experience.
Consistently achieves the expected goals and objectives of a suite of quantitative and qualitative metrics as defined for the Director of Admissions position on the Monthly Performance Review.
Professionally assists prospective student families through the admissions process in accordance with all applicable federal and state regulations, school policies and procedures, and in compliance with all accrediting standards and requirements.
Actively problem solves and takes action to urgently address any shortfalls against enrollment targets.
To support Stratford School location Altadena, collaborate with all of the Stratford leaders to create and execute relevant lead generation and stitch-in events and measure effectiveness of the outcomes
Create flyers specific to events, and formulate and execute a distribution plan.
Expand outreach and engagement by establishing connections and building brand awareness within the community (attending community events, visiting local businesses and local schools, inviting businesses to our campuses, reaching out to Mom’s groups, posting flyers, etc.)
Share all campus events with central marketing to ensure marketing support and media coverage
Oversee the social media pages for the Altadena school by creating posts, supporting leaders with their posts, and ensuring the volume and content is effective for the region.
Manage CRM system input, upkeep, and follow-through for all campus enrollment.
Consistently operates within, and is measured with respect to, the company’s mission and values.
Partners with departments outside of Admissions including Finance, Marketing, Operations, Curriculum, and other Admissions Services professionals to ensure the delivery of a high level of service to every student family.
Collaborates with other campuses administrative staff to ensure high-quality customer service before, during, and after tours.
Provides coaching and training to campus staff at home campus as well as other campuses in the Spring Education Group family to ensure the highest levels of customer satisfaction are attained.
Manages one’s own schedule to ensure customer and business needs are met.
Performs other duties as assigned or requested by the supervisor.
Skills/Knowledge/Competencies:
Intermediate computer skills - experience with Microsoft (WORD, Excel) required. CRM experience is helpful.
Demonstrable organizational and time management skills - ability to multi-task
Track record of exceptional customer service skills
Possesses excellent verbal communication skills, particularly telephonic, good written communication skills, and ability to read non-verbal cues
Ability to achieve success individually and as part of a team in a highly structured, well-defined work environment; collaborates effectively across job types and levels
Persistence combined with a positive attitude and approach to work and others - a self-motivating work style
Mature, positive, and collaborative interpersonal skills
Possesses a thorough understanding of all applicable school systems and tools, and uses them effectively.
Possesses a thorough and demonstrable level of knowledge of school programs, with a demonstrated ability to match a prospective student's needs to the correct program fit
Possesses a deep understanding of the school’s knowledge and curricular standards
Qualifications:
Education and Experience Minimum:
High School Diploma/GED
3 - 4 years of relevant sales and/or customer service experience, preferably in a relationship and/or consultative sales, and/or 1-year of internal admissions experience
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. In general, this position requires an individual to frequently walk, stand, sit, squat, stoop, reach, kneel, rise from the floor, twist, listen, read, write, and speak the English language. In addition, this position often requires an individual to carry, lift, use repetitive or fine hand movements, and occasionally push, pull, or bend. This position is regularly required to hear and use clear vision with or without correction. Spring Education Group, including, but not limited to SEG Inc., and their affiliates (collectively “Company”) is an Equal Opportunity Employer. All qualified applicants for employment and employees are provided equal employment opportunities, including in recruitment, hiring, and assignment, without regard to actual or perceived race, color, religion and religious creed, sex (including pregnancy and related conditions), sexual orientation, gender identity, gender expression, marital or familial status, age, national origin, ancestry, disability, genetic information, military/veteran status, or any other classification protected by federal, state, or local law. The Company expressly prohibits any form of unlawful employee or student harassment or discrimination.
Other details
- Job Function
Home Office - Pay Type
Salary - Employment Indicator
Full Time - Min Hiring Rate
$70,304.00 - Max Hiring Rate
$80,000.00 - Travel Required
Yes - Required Education
High School
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